THE SYSTEM OF FACTORS OF DEVELOPMENT OF INNOVATION ACTIVITY IN THE REGION FOR ENTREPRENEURSHIP INITIATIVE

Abstract

The development of innovation activity in the region is an important background for increasing the volume of production and sales of innovative products, forming technical and technological base of the region, its investment attractiveness under the conditions of proper regional support through the implementation of targeted regional programs supporting innovation activities, providing various privileges, supporting these processes by regional authorities.

At the current stage of science and practice development, entrepreneurial initiative should be considered as a factor of innovation activity development, that is, its driving force, the reason for its growth, and, at the same time, as one of the main conditions under which this phenomenon occurs. Such duality complicates researching theoretical foundations of the factors of innovation activity development, causing significant debate on determining the range of factors that the entrepreneurial initiative is directly related with.

In order to solve such a problem, it is suggested to divide the factors of the development of innovation activity in the region into groups of macro- and meso levels (as external) and micro-level (internal) factors, which provides a multi-level approach to studying the conditions of regional development.

The main factors of the development of innovation activity at macro level are entrepreneurship development, state support, development of the economic environment and technical and technological potential, which are closely connected to each other. First two factors should be considered in the context of connection with legislative and normative regulation, others – form the natural resource potential.

Among the factors of the regional level or 'meso level' are development of entrepreneurship in the region, regional support of the authorities, investment attractiveness of the region and the technical and technological base of the region. The first two factors should be considered in the context of implementing regional policy, others – as factors of forming innovative potential of the region.

Among factors of micro level it is necessary to allocate organizational and managerial factors, socio-psychological factors, material and technical and intellectual factors. This system of factors forms an entrepreneurial initiative.

The generalization and systematization of the factors of influence on innovation activity has revealed that the entrepreneurial initiative appears in both macro- and micro-level of development that leaves its imprint on the development of entrepreneurship and, in its turn, on innovation activity. At the macro level, the entrepreneurial initiative has an indirect impact on the innovation activity of the enterprise, and at the micro level this impact is direct