PECULIARITIES OF IMPLEMENTATION OF THE STRATEGY OF INCREASING THE COMPETITIVENESS OF UNITED TERRITORIAL COMMUNITIES IN UKRAINE
Abstract
The implementation of tasks to ensure the growth of UTC competitiveness is possible only through the formation of an effective and efficient model to increase its competitiveness. However, the implementation of such a task involves the implementation of successive steps to plan this model and the implementation of the tasks set in it, in accordance with the overall strategic plan for the development of the territorial community. Therefore, in the process of implementing the strategy of increasing the competitiveness of UTC it is necessary to form a scheme of its sequence, which, in our opinion, should include the following successive stages:
Analysis of the current situation and identification of community development needs. This stage should precede the formation of plans to increase competitiveness, and its main task is to answer the question - what exactly needs to be achieved, what resources and how much is available to the local community and whether they are enough to implement the plans.
The second important aspect of the analytical activity should be the study of the needs of the local population and business structures, the study of their vision of the development of the territorial community. It is no secret that the main goal of decentralization reform is to transfer decision-making powers to local governments, which know best the needs of the population. Therefore, the widest possible consideration of public opinion will allow to form such development plans of the territory, which will receive comprehensive support from local residents and local businesses, which will automatically increase the effectiveness of plans and tasks to increase the competitiveness of UTC.
Formation of plans to increase the competitiveness of UTC. At this stage, first of all, it is necessary to determine the mission of the strategic community development plan. This is necessary to maximize the need for and relevance of the tasks to be identified in the plan and to ensure that all stakeholders involved in the implementation of this plan understand this relevance. Accordingly, the next element of planning will be to determine the priority areas of development of the territorial community and on their basis to determine measures to improve its competitiveness. The key point here is to align priorities with available resources that should ensure the implementation of the plan.
In our opinion, the most important stage of increasing the competitiveness of united territorial communities is the implementation of the set tasks and plans. At the same time, this stage for the UTC itself is to establish a system of administrative regulation of the implementation of pre-defined plans, as the direct implementation of development projects is carried out by business entities in the implementation of investment or infrastructure projects. Therefore, at this stage the local community is required to form an effective system for monitoring the implementation of plans and bring the management structure of the local community to a level where it will be able to monitor the implementation of UTC decisions and carry out their prompt correction and refinement accordingly and depending on the strategic development plan. and an overall increase in the competitiveness of UTC.